Pureplus Zinc Copper Alkaline Hydrogen RO Water Purifier (12L)
Best For: Buyers wanting mineral-enhanced RO water at the lowest price with a genuinely massive review base
Reviewed by Khushal Thakkar
Appliance researcher · Tracking 143 products across 8 categories
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Share on WhatsApp✓Perfect If You Are…
- • Budget-conscious buyers wanting mineral-enhanced RO water
- • Hard water / borewell households
- • Larger families wanting a 12L tank without premium pricing
✕Skip If You…
- • Buyers who prioritise an established, wide service network over price
- • Those wanting a longer warranty than the standard 1 year
Top Pros
- ✓9,548 live reviews at 4.6★ — the largest review base of any water purifier we track, and joint-highest rated in the category
- ✓Cheapest way into mineral-enhanced (zinc, copper, alkaline) RO water at ₹5,499
Watch Out For
- ✕Newer, less-established brand than KENT or Eureka Forbes — thinner service network
“At ₹5,499, the Pureplus is the standout value pick in this category — a genuinely massive 9,548-review base at 4.6★, mineral enhancement (zinc, copper, alkaline) that competitors charge ₹15,000+ for, and a 12L tank. The trade-off is a newer brand name with a thinner service network than KENT or Eureka Forbes, worth weighing if after-sales support matters more to you than upfront price.”
Research by
Team BestAppliance.in
Data sourced from Amazon, Flipkart & brand websites
Last updated
2026-08-19
Our Verdict
Pros
- ✓9,548 live reviews at 4.6★ — the largest review base of any water purifier we track, and joint-highest rated in the category
- ✓Cheapest way into mineral-enhanced (zinc, copper, alkaline) RO water at ₹5,499
- ✓12L storage — one of the largest tanks among electric purifiers we track
- ✓TDS Adjuster lets you tune mineral retention rather than accepting a fixed output
Cons
- ✗Newer, less-established brand than KENT or Eureka Forbes — thinner service network
- ✗Only 1-year warranty, shorter than premium competitors
- ✗Aggressive 79% MRP discount is a common pattern for value-tier Indian appliance brands and worth treating with mild scepticism on the MRP figure specifically, even though the discounted price and review base are real
Bottom Line: At ₹5,499, the Pureplus is the standout value pick in this category — a genuinely massive 9,548-review base at 4.6★, mineral enhancement (zinc, copper, alkaline) that competitors charge ₹15,000+ for, and a 12L tank. The trade-off is a newer brand name with a thinner service network than KENT or Eureka Forbes, worth weighing if after-sales support matters more to you than upfront price.
Expert Analysis
🏗️ Design & Build
A straightforward wall-mounted RO unit with a 12L tank — larger than most electric purifiers in this price range. The zinc and copper cartridges are a genuine differentiator most sub-₹6,000 purifiers skip entirely, typically reserved for premium ₹15,000+ models from bigger brands.
⚡ Performance
RO + UV + UF handles core purification while the alkaline and mineral cartridges adjust pH and add back zinc/copper that plain RO strips out — a feature set genuinely uncommon this far down the price ladder. The TDS Adjuster lets you dial in how much mineral content stays in the output water.
🥘 Indian Kitchen Fit
Explicitly positioned for borewell and hard water, which covers a large share of Indian households outside metro municipal-supply areas. The 12L tank means fewer refill cycles for a larger family's daily cooking and drinking water needs.
💰 Value for Money
At ₹5,499, this is roughly half the price of comparable mineral-enhanced RO purifiers from established brands, backed by a review base (9,548) that most competitors — including some premium ones — can't match. The honest trade-off is brand maturity: KENT and Eureka Forbes have decades of service infrastructure this brand doesn't yet have.
What Buyers Say
Top Praise
"Reviewers repeatedly highlight the price-to-feature ratio — mineral enhancement and a large tank at a fraction of premium-brand pricing."
Top Complaint
"Some reviewers note slower service response compared to KENT or Eureka Forbes, consistent with a newer brand still building out its network."
Based on aggregated reviews from Amazon (4.6★) and Flipkart (4.5★)
🇮🇳 Indian Kitchen Score™
How this product performs for Indian households — rated on 6 key parameters.
Full Specifications
📋Core Specs(1 specs)
| Capacity | 12 L Storage |
🛡️Warranty & Support(2 specs)
| Warranty | 1 Year |
| Country of Origin | Made in India |
📌Other(2 specs)
| Purification | RO + Zinc + Copper + Alkaline + UV + UF + TDS Adjuster |
| Suitable For | Borewell Water, hard water |
What's In The Box
Running Costs
Power Draw
40W
Cost per hour
₹0.16
Based on avg ₹4/unit
Monthly Estimate
₹12
1 hr daily use
Care & Maintenance
Replace the zinc/copper mineral cartridge on the manufacturer-recommended schedule — mineral cartridges deplete faster than standard sediment filters
Check TDS output periodically with a home TDS meter to confirm the adjuster is calibrated correctly
Confirm local service centre availability in your city before purchase given the newer brand's still-developing network
Key Highlights
9,548 live reviews at 4.6★ — largest review base in our lineup
Zinc + Copper + Alkaline mineral enhancement at a budget price
12L storage tank
TDS Adjuster for tunable mineral retention
Ready to Buy?
Get the best price across platforms. Prices last updated September 2026.
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Compare Alternatives
KENT
KENT Grand RO Water Purifier (RO+UF+TDS Control+UV LED Tank)
The KENT Grand RO is the safe, well-proven default for Indian homes — the single most recognised name in the category, a genuinely strong 4.6★ rating from over a thousand reviews, and India's largest RO service network behind it. If you just want a purifier that works and gets serviced quickly when it doesn't, start here.
Proven
Proven Eleven Zinc Water Purifier (RO+UV+UF, Copper+Zinc)
Re-verified 2026-09-18: this listing is genuinely titled "Proven Eleven Zinc," not "Nexon Aqua" as originally researched — and the real rating (3.7★) is meaningfully softer than what was previously claimed here (4.6★). It still matches the Pureplus on price range, tank size, and copper/zinc mineral enhancement, but honestly it is no longer a "promising alternative" pick — the Pureplus (4.6★, 9,548 reviews) is the clearly stronger choice at a similar price, and this entry is included mainly so readers searching for this exact real product find accurate information rather than a rebranded one.
Pureit (HUL)
Pureit Wave Plus RO Purifier + Mineral + UV
The Pureit Wave Plus is a solidly reasonable middle-of-the-road choice — a real 4.4★ rating from a healthy 804-review sample, HUL's corporate backing, and genuine water-saving credentials, without the standout price of the budget options or the mineral-enhancement features of pricier ones. A safe pick if you want a known name without going premium.
Frequently Asked Questions
At ₹5,499, the Pureplus is the standout value pick in this category — a genuinely massive 9,548-review base at 4.6★, mineral enhancement (zinc, copper, alkaline) that competitors charge ₹15,000+ for, and a 12L tank. The trade-off is a newer brand name with a thinner service network than KENT or Eureka Forbes, worth weighing if after-sales support matters more to you than upfront price.
The best price we found is ₹5,484 (Amazon). The MRP is ₹25,999, so you save 79%.
Pureplus has a service score of 74/100 in our Indian Kitchen Score™. The product comes with 1 Year warranty.
Key specs include 12 L Storage capacity, N/A power, and compact dimensions. It comes in Black.
It scores 88/100 on our Indian Cooking parameter, which tests how well the product handles traditional Indian recipes, spices, and cooking styles.